Aryzta is an international food business specializing in B2B bakery. Based in Zurich, the company has operations in the Americas, Europe, Asia, Australia and New Zealand.
For one of Aryzta’s brands – Hiestand, Nest was engaged to develop a Chinese Brand Name for the China market, and that was how “禧士登” came about. A series of corporate stationeries and marketing collaterals were also designed to complement the brand identity.
This project effectively demonstrates our bilingual capabilities.